Tips for effective book titles

Book titles are the first thing a potential reader sees. A book title should hook your target audience and convey a little bit about the plot and tone of your book. A good title will generate interest and intrigue readers without giving away too much plot.

Hence, if you have decided to publish a book, decide on the title first.

The attributes of a good book title are:

1. Attention Grabbing: You can be provocative, controversial, exciting, make a promise, etc. The point is that- your title should make people stop and pay attention to it.
2. Memorable: The title should be memorable enough to be referred to an acquaintance or even for oneself to come back to buy it.
3. Informative (gives an idea of what the book is about): This is more important for non-fiction books.
4. Short: A short title is memorable, easier to say, gives space & flexibility for a better book cover.
5. Not embarrassing or problematic:Your book will be popular through word of mouth if the title isn’t embarrassing or doesn’t seem stupid for someone to say it.

Some steps as to how to proceed

Step 1: Get clarity on your book goals

Step 2: Brainstorm several potential titles

Step 3: Make sure this title is not already popular

Step 4: Pick your favourites & test them

Test #1: Imagine people saying the title

Test #2: See what people click on

Convert your book to e-book if you want to publish it on KDP. A professionally done book cover will attract plenty of audience but a short memorable book-title will make it even more popular.

Hire an illustrator for the book cover designs. A book layout designer is important as well for a professional layout. So are the other aspects of book-publishing such as editing, formatting, etc.

All these factors in conjunction with a short, catchy book title will help the book to be popular.

Source: Book Cover Designers UK

Book-cover is one of the best marketing assets you should invest in

You know, the first step (and the easiest one) towards marketing your book should be paying serious attention to your book cover. It should appeal to readers even in a thumbnail size. It should stand out amongst the millions of books available online or even physically. While browsing through the internet, your book cover should be able to shout out and attract the audience’s attraction, even if you have decided to opt for Kindle self-publishing.

Author’s website & brand, mad networking skills, Amazon reviews, huge social following and such other factors are invariably necessary for marketing but it requires a lot of skill and time. On the other hand, professional book cover design services will aid you to market your book effortlessly. Good book-covers are salesman to their audience.

You should take these various aspects into consideration, (which only professional best book self-publishing companies does).

• The fonts you use should accentuate the meaning of a book’s title, or build upon important themes or moods, and should be easily readable.
• Imagery that lets the reader know who and what the book is about, drives more interest.
• Subtle elements—like lighting, image arrangement and treatment—are what make a book cover look professional.
• The book-cover should be able to give the reader a hint not only at the plot, characters, tone and setting but also the genre.
• Use colours judiciously for the audience to get the right picture of what’s inside.

Making a book-cover attention grabbing and flashy are two different things. Pay due diligence to the whole cover- the front, the spine (sometimes only spine is visible), the back. The blurb should tell enough to keep the audience hooked on to the book.

Last not the least, is that book-illustration services are an integral part for your book-sales. So are the other services- such as editing, book-formatting services, e-book conversion, trailers, etc. have their own importance.

Source: Book Design Agency