Tips for effective book titles

Book titles are the first thing a potential reader sees. A book title should hook your target audience and convey a little bit about the plot and tone of your book. A good title will generate interest and intrigue readers without giving away too much plot.

Hence, if you have decided to publish a book, decide on the title first.

The attributes of a good book title are:

1. Attention Grabbing: You can be provocative, controversial, exciting, make a promise, etc. The point is that- your title should make people stop and pay attention to it.
2. Memorable: The title should be memorable enough to be referred to an acquaintance or even for oneself to come back to buy it.
3. Informative (gives an idea of what the book is about): This is more important for non-fiction books.
4. Short: A short title is memorable, easier to say, gives space & flexibility for a better book cover.
5. Not embarrassing or problematic:Your book will be popular through word of mouth if the title isn’t embarrassing or doesn’t seem stupid for someone to say it.

Some steps as to how to proceed

Step 1: Get clarity on your book goals

Step 2: Brainstorm several potential titles

Step 3: Make sure this title is not already popular

Step 4: Pick your favourites & test them

Test #1: Imagine people saying the title

Test #2: See what people click on

Convert your book to e-book if you want to publish it on KDP. A professionally done book cover will attract plenty of audience but a short memorable book-title will make it even more popular.

Hire an illustrator for the book cover designs. A book layout designer is important as well for a professional layout. So are the other aspects of book-publishing such as editing, formatting, etc.

All these factors in conjunction with a short, catchy book title will help the book to be popular.

Source: Book Cover Designers UK